NudgePilot Terms of Service
Last updated: September 29, 2026
These Terms of Service ("Terms") are an agreement between Strenvo Trading (owner: Hamed Valigholizadeh), Burgemeester Hogguerstraat 309, Amsterdam, the Netherlands, registered with the Dutch Chamber of Commerce (KvK) under number 96110910 ("we", "us"), and the business that uses NudgePilot on its online store ("you"). NudgePilot (the "App") shows your store's visitors one short message with your shipping, returns or product comparison information when they seem unsure, and measures whether it helps. It is available as an app for Shopify stores and as a plugin for WooCommerce stores ("NudgePilot for WooCommerce", the "Plugin"); in these Terms, the App includes the Plugin and the NudgePilot service it connects to.
By installing or using the App, or by connecting the Plugin to NudgePilot, you accept these Terms, the Data Processing Agreement (the "DPA"), which forms part of these Terms, and our Privacy Policy. If you accept on behalf of a business, you confirm you are authorized to bind it. The App is for business use only; you are not a consumer when you use it.
1. The App
1.1 What it does. The App uses the shipping, returns and product details you enter or approve to show one message per visit to visitors who seem unsure. It splits visits at random into three groups (no message, a simple rule, and Smart timing) and reports the results to you.
1.2 Smart timing. Smart timing uses an AI model provided by a third party ("Jev", provided by TypeSafe) to estimate from on-page behavior whether a visitor seems unsure. The model only decides whether and when to show a message. The message's content always comes from what you entered, and the App never writes or invents facts. If the model is unavailable or too slow, the App shows no message.
1.3 Changes. We may improve, change or remove features. If a change materially reduces what a paid plan includes, we will give you at least 30 days' notice, and you may cancel as described in section 4.
1.4 Availability. We aim to keep the App running at all times but do not guarantee uninterrupted or error-free service. If the App is unavailable, your store keeps working; visitors simply see no NudgePilot message.
2. Your responsibilities
2.1 Your content is accurate. You are responsible for the shipping costs, delivery times, returns terms, product details and any other information you enter or approve in the App ("Your Content"), and for keeping it accurate and up to date. The App shows Your Content to your visitors as you set it. We do not check it and are not responsible for it.
2.2 Your store and your law. You are responsible for your store, your offers to your customers, and complying with laws that apply to you, including consumer protection, advertising and data protection law. This includes your privacy policy and your store's cookie consent settings (see the DPA).
2.3 Acceptable use. You will not, and will not let anyone else:
- use the App to show false or misleading information, or for anything unlawful;
- attempt to access other merchants' data, disrupt the App, or overload it;
- reverse engineer, copy or resell the App, except where the law allows it; or
- use the App in breach of the terms of your store's platform (Shopify, or WordPress and WooCommerce).
2.4 Suspension. We may suspend the App for your store if needed to prevent harm to the App, other merchants or visitors, or to comply with the law. Where reasonable we will tell you first and restore access once the issue is resolved.
3. Plans and billing
3.1 Plans. The App offers a Free plan and paid plans (currently Pro and Scale), each including a number of visits per calendar month (counted in UTC) and the features described in the App and its listing. Current plans and prices are shown on our website, on the App's Shopify App Store listing, and in the App. The Free plan needs no payment details.
3.2 Shopify stores: billing through Shopify. Paid plans are billed by Shopify, in US dollars, on your Shopify invoice, under Shopify's billing terms. You choose, upgrade, downgrade or cancel a plan through Shopify's plan page, which the App links to. Any applicable taxes appear on your Shopify invoice as Shopify applies them.
3.3 WooCommerce stores: billing through Paddle. Paid plans for the Plugin are sold by our authorized reseller and merchant of record, Paddle.com Market Ltd ("Paddle"), under Paddle's Buyer Terms. Paddle takes the payment, charges any applicable taxes and issues your invoices; prices are listed in US dollars and Paddle shows your price in your currency at checkout. You choose, switch or cancel a plan under WooCommerce › NudgePilot › Settings › Plan, and manage your payment method and invoices in Paddle's customer portal, which the Plugin links to. A switch takes effect at once and Paddle adjusts the charge for the rest of the billing period; a cancellation takes effect at the end of the period you have paid for. Deleting the Plugin ends a paid plan straight away.
3.4 Free trials. A paid plan may include a free trial, shown on the plan page. For Shopify stores, Shopify tracks trials, and a store may not receive another trial of the same plan within the period Shopify applies. For WooCommerce stores, each store receives one free trial of a paid plan; Paddle asks for a payment method at the start, and nothing is charged if you cancel before the trial ends.
3.5 No overage charges. If your store has more visits in a month than your plan includes, we never charge you more. The App keeps working for a random share of visits for the rest of that month, and the Plan page tells you. The count starts again on the first of each month.
3.6 Price changes. We may change prices with at least 30 days' notice. A change takes effect at your next billing period after the notice ends. If you don't agree, you may cancel before then.
3.7 Refunds. Our Refund Policy describes when charges are refunded. Otherwise, charges are not refunded for partial billing periods, except where the law requires, in the case described in section 7.2 of the DPA, or where we decide otherwise at our discretion.
4. Term and ending
4.1 These Terms apply from when you install the App, or connect the Plugin, until you uninstall the App or delete the Plugin.
4.2 You may stop using the App at any time by uninstalling it or deleting the Plugin. Uninstalling the Shopify app cancels your subscription through Shopify; deleting the Plugin cancels your paid plan with Paddle. Disconnecting or deactivating the Plugin stops the App on your store but does not cancel a paid plan; cancel it under Settings › Plan.
4.3 We may end these Terms for your store with 30 days' notice, or immediately if you seriously breach them, if your platform ends our access to your store, or if we stop offering the App. If we end them without cause, we will refund any prepaid fees for the unused period.
4.4 After uninstall or deletion, the App stops running on your storefront and we delete your store's data as described in the DPA and our Privacy Policy. For the Plugin, we also delete a store's data 30 days after it disconnects without connecting again, and when we have not heard from it for 90 days, unless it has a paid plan. Sections 5, 7, 8, 9 and 11 continue after these Terms end.
5. Data and privacy
5.1 The DPA governs how we process personal data of your store's visitors on your behalf. Our Privacy Policy describes what the App collects.
5.2 Your Content, your settings and your results are yours. We may use them only to provide, secure and improve the App.
5.3 We may use aggregated, anonymous data that cannot identify you, your store or any person (for example, overall response times or how often messages are shown across all stores) to operate and improve the App.
6. Results and statistics
The App's Results page shows estimates based on the visits it has counted, including a "likely range" and whether a difference looks clear. These are statistical estimates, not guarantees. Results depend on your traffic, visitors' consent choices, and other factors outside our control. We do not promise that the App will increase your sales or conversion rate.
7. Intellectual property
7.1 We and our licensors own the App, including its software, design and documentation. We give you a non-exclusive, non-transferable right to use the App for your stores while these Terms apply. The Plugin's code is free software licensed under the GNU General Public License, version 2 or later; nothing in these Terms limits the rights that license gives you. The NudgePilot service the Plugin connects to (our server, Smart timing and results) is not part of the Plugin's code, and these Terms govern its use.
7.2 You give us a non-exclusive right to use Your Content only to provide the App to you.
7.3 If you send us ideas or feedback, we may use them without obligation to you.
8. Disclaimers
Except as expressly stated in these Terms, the App is provided "as is" and "as available". To the extent the law allows, we disclaim all other warranties, express or implied, including fitness for a particular purpose and non-infringement. We are not responsible for Shopify's platform, WordPress, WooCommerce, your hosting, your theme, or other apps, plugins and services outside our control.
9. Liability
9.1 To the extent the law allows, neither party is liable for indirect or consequential loss, including lost profits, lost revenue, lost sales or loss of goodwill.
9.2 To the extent the law allows, our total liability arising from or related to these Terms in any 12-month period is limited to the greater of (a) the fees you paid for the App in that period and (b) €100.
9.3 Nothing in these Terms limits liability for fraud, for intent or gross negligence, or for anything else that cannot be limited under applicable law.
9.4 Indemnity. You will compensate us for third-party claims arising from Your Content or from your use of the App in breach of these Terms or the law.
10. Changes to these Terms
We may update these Terms. We will tell you about material changes at least 30 days before they take effect, by email to your store's contact email address (for the Plugin, the email address you gave Paddle, or, on the Free plan, a notice in the Plugin). If you keep using the App after that, the updated Terms apply. If you don't agree, uninstall the App before the change takes effect.
11. General
11.1 Governing law. These Terms are governed by the laws of the Netherlands, excluding the UN Convention on Contracts for the International Sale of Goods. The courts of Amsterdam have exclusive jurisdiction.
11.2 Entire agreement. These Terms, the DPA and the Privacy Policy are the entire agreement about the App. They replace any earlier agreement on the subject.
11.3 Severability. If any part of these Terms is invalid, the rest stays in effect, and the invalid part is replaced by a valid one as close as possible to its purpose.
11.4 Transfer. We may transfer these Terms to a successor to our business with notice to you. You may not transfer them without our consent, except to a successor to your store.
11.5 Force majeure. Neither party is liable for delays or failures caused by events beyond its reasonable control, including outages of Shopify, hosting providers, payment providers or the AI model provider.
11.6 No waiver. Not enforcing a right is not a waiver of it.
11.7 Language. These Terms are written in English. If they are translated, the English version prevails.
12. Contact
Strenvo Trading, Burgemeester Hogguerstraat 309, Amsterdam, the Netherlands (KvK 96110910). Email: hamet.gh@gmail.com.